Leading Media and Entertainment firm, Eros International Media, on Thursday said that it has made a foray into Telugu market by co-producing Mahesh Babu's '1: Nenokkadine'.
Presently, the shooting of the much-awaited film is in progress.
The movie, which will be co-produced with 14 Reels Entertainment and directed by Sukumar, will be released on January 10 next year, a statement issued by the media company said.
"Eros has been one of the biggest champions of regional cinema, be it Tamil, Marathi or Punjabi. We are very excited about the film and hope there are many such films to come," it said.
"We are looking forward to the release of this much anticipated thriller and to audience reactions," the company's Managing Director Sunil Lulla said.
The film has been shot in Goa and London with newcomer Kriti Sanon essaying the role of leading lady and Babu's son Gautam playing his younger version.
Actress Jacqueline Fernandez will perform a special dance number in the film. Leading music director Devi Sri Prasad (DSP) has composed the music for the film. He is teaming up with Sukumar for the fifth time.
This film happens to be DSP's first project with Mahesh Babu and this has created a lot of expectations among his fans.
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