As the shooting was progressing, there were many reports making rounds about the film ‘1 Nenokkadine’ and most importantly about the director Sukumar.
Well, buzz was about how Sukumar is making the producers overspend and the way he was taking his time to shape the film up.
However, it looks like all those talks would get wiped off with this news.
Sources say the Eros banner has come forward and taken the film’s distribution plus satellite and other rights for a whopping Rs 75 crores.
This has proved that investing big budgets on Mahesh is always a safe bet.
So, if this deal has gone through then the producers don’t have to break their heads on break even, first day collections, third party sale prices etc.
With Eros taking this project, ‘1 Nenokkadine’ gets a corporate touch in terms of promotion. All in all, this film will be a trendsetter for getting such a huge amount even before its release and will pave way for good business to other biggies.
And the audio function of '1 Nenokkadine' is going to be held at Shilpa Kala Vedika on 19th Dec.
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